Brand and digital refresh for a 9-hotel group

Challenge

Client was operating with a setup that no longer matched the ambition. Multiple vendors, broken attribution, growing security and regulatory risk, and a product roadmap that kept slipping.

Approach

We consolidated scope, stood up a dedicated squad, and shipped an MVP inside the first 10 weeks. Every sprint ended with a working demo and a metric to defend. We treated security and compliance as first-class deliverables, not afterthoughts.

Outcome

Measurable gains across the metrics that mattered to the business — and a platform the client’s in-house team can now own and extend.